Signed in as:
filler@godaddy.com
YOUR FARM IN YOUR HANDS
The Climate Corporation mission is to help the world’s farmers sustainably increase productivity with digital tools. As part of the Bayer Crop Science division, the climate corporation delivers technology powered by agronomic science, data science, software and hardware engineering, and real-world farming experience, ensuring farmers have the best digital solutions to achieve more sustainable, reliable harvests that use less energy, water, pesticides, and land to feed our growing world.
Climate FieldView™—their flagship product—is the world’s leading digital farming software platform, available in 23 countries and on over 220 million acres. FieldView blends unrivaled machine compatibility, data analysis and visualization tools, and connectivity across dozens of trusted farm management partners to enable insights for more informed decisions on the field.
My Role:
As the UX Lead for the Field View Insight Team, I facilitated design and strategy for both large and small-scale grow operations providing generative and evaluative insights driven by qualitative research and machine learning (AI) to best optimize grow operations, including: seed performance (a/b test), agronomic pressures (disease, pest, and weather), reduction of spray, and machine telemetry, all aimed at optimizing yield while minimizing environmental impact.
Connectivity | Data Science | Telematics | Geo Spatial Imagery
Field View Insights Team
Team Overview & Objective
Ensure a seamless integration with farm management systems and devices, facilitating smooth data flow across platforms for optimal usability. By focusing on advanced data visualization, AI-driven recommendations, and resource optimization, we will empower farmers to enhance efficiency in water, energy, and pesticide use.
Reduce Spray | Optimize Seed Fertility & Performance | Provide Insights Into Your Operation
Design Strategy
The design strategy for Climate FieldView™ aimed to empowering farmers to make informed decisions for improved productivity and sustainability. The strategy prioritizes seamless integration with diverse farm management systems and devices, ensuring smooth data flow across platforms for enhanced usability in both field and office environments.
Small to Large Operations | Better Insights Through Better Data
Challenges and Objective:
Designing Climate FieldView™ involves simplifying complex agricultural data while integrating with various machinery, such as tractors and combines. Ensuring data integrity across diverse systems and maintaining real-time accuracy is a key challenge. The platform must balance intuitive interfaces with advanced analytics and sustainability features, while scaling for global markets and adapting to emerging technologies.
Data integrity | Numerous Data Sets | Limited R&D Time For NAFTA
Remote access allows me to view my great-grandson make passes from the comfort of my lazy boy.
Jim C – Fourth Generation Farmer (Retired)
OUTCOMES
[01] Farming Operations
Yield Analysis provided robust tools that aggregated data across multiple sources from machine learning (deer to case), geo spatial layers (satellites) High-resolution imagery (drones), agronomic data (soil, weather, seed type, spray, geography), telemetry, sensors, & genetics (by bayer) to best predict the right (1) seed type, (2) reduce environmental impact, while (3) increasing yield.
[ + ] Increase Overall Operational Performance & Yield.
[02] The Climate Corporation
Research studies across NAFTA (United States & Canada) identified new business opportunities with seven figure plus revenue stream that expanded beyond our core competency of Data Insights to logistics and gig economies leading to additional revenue and financial and platform opportunities.
[ + ] Business Outcome By Opening Up New Revenue Streams
[03] The environment
Reduced environmental impacts by providing real time data for areas experiencing stress thus making more informed decisions around spot, aerial, or blanket ground spraying practices were blanket (aerial or ground) vs targeted was traditionally preferred reducing run off and helping keep our rivers and lakes cleaner.
Yield Analysis allowed for key decisions around land stewardship so one can determine if it is better to (1) plant or (2) invest in energy producing opportunities like windmills.
[ – ] Reduce Overall Environmental Impact | [ + ] Increased Yield Sustainably
Field View – Yield Analysis Tool
Check out this great video
Field View – Remote View
Check out this great video
Field View – Advance Scripting
Check out this great video
Field View – Record Keeping (Analog to Digital)
Check out this great video
[PUBLICATIONS & MEDIA]
Pod Cast
You Tube
You Tube
The farming podcast that talks about all things ag. Industry experts share their first-hand knowledge about the seasonal topics that are on your mind - and have some fun along the way.
You Tube
You Tube
You Tube
Our mission is to help the world’s farmers sustainably increase productivity with digital tools. The next breakthrough in agriculture will utilize data and analytics to optimize the many decisions farmers
Website
You Tube
Website
Each farm is different. Every field is unique. Use FieldView™ to seamlessly collect, store, and visualize critical field data. Monitor and measure the impact of your agronomic decisions on your fields to optimize yield and maximize profit.
[+] CASE STUDIES
